Maitri Designs: Creative Branding and Strategic Design Studio
Maitri Designs is a small boutique design studio located in Pune, India, that specializes in providing simple, precise, and effective communication through design. Founded on the principle that design is a critical strategy tool for any organization, the studio emphasizes solutions that are inclusive, intuitive, accessible, and straightforward. Under the leadership of founders Maitreyi Doshi and Rishikesh Joshi, the studio brings over a decade of experience in visual communication, UI/UX design, and community arts. The studio offers a diverse range of services, including Brand and Strategy Design, Print Design, Web Design, Digital Marketing, and User Experience Design and Research. Their design process is defined by four key stages: Curiosity, Empathy, Passion, and Drive. This approach allows the team to connect with clients both cognitively and emotionally, ensuring that every project—whether it's a rebranding for the Ugam Education Foundation, packaging for Nectar Tiffin, or digital marketing for Kot Dunara—tells a compelling story. In addition to commercial projects, the studio maintains a strong connection to fine arts through its 'Studio Art' section, featuring watercolors and digital art by Maitreyi Doshi. Maitri Designs is committed to balancing aesthetics with relevant content, adhering to the motto 'Less is more.' They are known for their dedication to meeting mutual deadlines and their ability to solve complex design problems for clients ranging from startups to established organizations across various industries.