Sarah Liriano - UX, UI, Art Direction & Immersive Design

Sarah Liriano is a multidisciplinary designer specializing in UX, UI, and Art Direction with a focus on immersive experiences and interactive storytelling. Her professional portfolio highlights a diverse range of projects including work for Squid Game: The Trials, where she managed UX, UI, art direction, and game design. Sarah Liriano has also contributed to high-profile industry projects such as retention strategy and UX design for Call of Duty Mobile and interactive initiatives for Accenture. Her expertise extends into the gaming sector with UX redesigns and interface concepts for popular titles like Animal Crossing and Genshin Impact, as well as mobile mini-games for brands like Cazadores. Beyond traditional screens, Sarah Liriano explores spatial and emerging technologies, including VR interior design for Bathroom Trips and AR storytelling for Untold Stories. Her work consistently integrates accessibility into the design process, as seen in her development of an assistive reading tool. Throughout her portfolio, Sarah Liriano demonstrates a capacity to combine strategic UX thinking with creative art direction across platforms including mobile, web, and extended reality environments.