REH (GERMANY) | Sustainable Design Label for Knitwear and Ceramics

REH (GERMANY), founded in 2015 by designer Eliza Helmerich, is an artistic design label and studio based in Berlin, specifically at the Lobe Block in the Wedding district. The brand represents a convergence of traditional craftsmanship and industrial production, focusing on the potential of natural and renewable resources. REH (GERMANY) is distinguished by its commitment to creating functional, enduring, and unobtrusive designs that prioritize a timeless aesthetic over seasonal trends and fast-moving consumption patterns. The label's portfolio is primarily divided into two core areas: high-quality Alpaca knitwear and genuine stoneware ceramics. The knitwear collection, which includes reversible sweaters, cardigans, and accessories, is crafted from 100% natural fibers by skilled artisans in both Germany and Peru. Similarly, the stoneware tableware and plantware are hand-thrown by traditional manufacturers in Germany, preserving cultural heritage through modern design. Helmerich's design principles are heavily influenced by the Bauhaus movement, emphasizing durability, utility, and a minimalist approach to everyday objects. Operating as a direct-to-consumer brand, REH (GERMANY) eliminates high intermediary margins to provide a balanced price-performance ratio. This approach aligns with the studio’s broader mission of social responsibility and sustainable consumption. The brand serves a diverse international clientele, including architects, artists, and cultural professionals, and offers exclusive design productions for various institutions such as museums, restaurants, and boutique hotels. REH (GERMANY) remains a small-scale, dedicated team focused on maintaining close-distance, low-carbon supply chains and the protection of rare artisanal skills in a globalized market.