Odd Universe | Independent Post-Disciplinary Design Label and Studio

Odd Universe is an independent post-disciplinary design label and studio that operates at the intersection of furniture, fashion, objects, and spatial design. Based in both London and Vienna, the studio is built on the fundamental belief that the world is more interesting when people are truly themselves. This philosophy drives Odd Universe to move fluidly between distinct commercial collections, artistic installations, and cross-disciplinary formats. The resulting work is characterized as bold, joyful, and unapologetic, using design as a primary medium to shape identity, culture, and human connection. The studio’s diverse portfolio features projects such as The Peepers, a modular seating system longlisted for the Dezeen Awards, which showcases their innovative approach to form and function. In addition to their internal label, Odd Universe works closely with clients from initial strategy through to final execution. Their professional services encompass creative direction, product development, spatial design, and graphic design. Under the leadership of founders Jutta Gössl and Philip Schütz, the studio continues to define identity with clarity and intention, delivering authentic results that are both aligned with brand values and built to last. By encouraging individuals and businesses to embrace being odd, Odd Universe creates a unique space for dialogue and community centered around unapologetic individuality.