Marisol Escorza, Experience Designer | UX Strategy · Branding · System Thinker

Marisol Escorza is a seasoned multidisciplinary designer with a professional trajectory linked to Spain and Chile. She specializes in digital product design and branding with a career spanning over 15 years. Her professional philosophy is deeply rooted in human-centered design, where she seeks to understand the needs, emotions, and contexts of real people to create authentic and memorable experiences. Holding a Master’s degree in UX, Marisol Escorza applies methodologies such as Design Thinking and Agile to bridge the gap between business viability and user satisfaction. Her expertise covers the entire design lifecycle, from user research and information architecture to high-fidelity prototyping and complex visual systems. Her branding work is characterized as a living system, creating consistent identities that scale across various digital and physical touchpoints. Marisol Escorza’s portfolio features award-winning work recognized by BID Madrid, the REBRAND 100 Global Awards, and the Vertex Awards. Notable projects include MISSLIV and innovative UI/UX prototypes for global brands. Whether developing comprehensive brand strategies or refining user interfaces, she focuses on clarity, intention, and purposeful innovation, making her a leading figure at the intersection of strategy and creative execution within the digital landscape.