Gubbi Design Co. Strategic Brand Strategy and Identity Studio

Gubbi Design Co. is a Bangalore-based strategic brand design studio that specializes in crafting clear and impactful identities for hospitality and lifestyle brands. Operating with a philosophy that clarity is the foundation of every thriving brand, the studio utilizes its proprietary Clarity System™ to bridge the gap between strategy, emotion, and design. The studio's work focuses on helping brands move from being just understood to being recognized and chosen in competitive markets. The studio offers a comprehensive range of services structured into three distinct phases: Phase 1 focuses on clarity through research, brand naming, positioning, and tone of voice; Phase 2 involves creating a cohesive brand system with logo design, visual identity, and brand guidelines; and Phase 3 focuses on cultivating the brand through packaging, website design, and brand collateral. Their engagement models, including Hatch™, Nurture™, and Flight™, are tailored to different stages of business growth, from pre-PMF startups needing a rapid launch to established brands ready to scale. With over seven years of experience and more than 60 brand collaborations, Gubbi Design Co. has established itself as a leader in strategic branding, as evidenced by their work with clients like TANIRAA, Siristore, and EWA Properties.