Crayon Studio | Graphic Art and Visual Identity Design Studio

Crayon Studio is a Kuala Lumpur-based graphic art studio that prioritizes curiosity and experimental design. The studio's core focus is the creation of visual identities, often utilizing a playful process of doodling and sketching to develop unique brand aesthetics. Their portfolio includes collaborations with notable brands such as Vans, Mossery, Zalora, and Chuck's, demonstrating their ability to scale their creative vision for diverse industries. Beyond traditional branding, Crayon Studio is recognized for its digital design objects and custom typography. They offer a range of creative goods including the 'Paige' font, a flowy display typeface inspired by the West Java coast, and the 'Crayon' font, which captures the imperfect charm of pencil strokes. Their 'Dear Lily' typeface showcases an even more personal touch, being sampled directly from handwriting in Muji notebooks. The studio’s philosophy is rooted in the belief that creativity is intelligence having fun. By embracing a raw and tactile quality in their work, Crayon Studio brings warmth and personality to branding, packaging, and editorial layouts. Whether through their internship programs or professional client projects, the studio maintains a commitment to nurturing emerging creative work and exploring the boundaries of color and form.