BRANDNEW VIA DESIGN: Strategic Visual Branding and Creative Design Studio

BRANDNEW VIA DESIGN is a professional design studio based in Athens, Greece, that has been paving the way for diverse creative projects since its establishment in 2004. Founded by Stelios Kritikos and Lefteris Zografos, both experienced art directors with backgrounds in major international advertising agencies, the studio specializes in a wide range of visual services including brand identity, high-end packaging, print media, and spatial ambient design. Operating from their office in the heart of Athens at 11 Sokratous Street, BRANDNEW VIA DESIGN works across several core industries with a particular focus on cosmetics, wine and spirits, and the HORECA sector. Their portfolio demonstrates a keen ability to blend strategic thinking with creative enthusiasm, ensuring that every project results in effectively fresh visual communication content. The agency prides itself on keeping pace with real-life trends and translating them into unique brand concepts, insights, and emotional experiences. Whether it is developing an identity for a luxury boutique or designing innovative packaging for artisanal products, BRANDNEW VIA DESIGN approaches each brief as an opportunity to create something brand new. Their work includes collaborations with notable brands such as Juliette Armand and Bio Plasis. By focusing on authentic communication and avoiding design trivia, the studio maintains a competitive advantage in the Greek and international creative landscape.