Art is Alive | Independent Platform for Contemporary Culture

Art is Alive is an influential independent editorial platform launched in London in 2007, founded by cultural consultant and editor Nicolas Smirnoff. Drawing its name from a famous line in the 1935 film 'The Bride of Frankenstein,' the publication serves as a vibrant bridge between diverse creative disciplines, including contemporary art, fashion, architecture, design, and performing arts. Over the past two decades, Art is Alive has built a significant archive of exclusive interviews with global cultural icons such as Tilda Swinton, Jean-Paul Gaultier, and Marianne Faithfull, alongside insightful conversations with visionary curators like Hans Ulrich Obrist and various museum directors. The platform is recognized for its critical depth and eclectic coverage, often highlighting emerging talents and major international retrospectives. Smirnoff, who has held senior roles at prestigious institutions like the Serpentine, Christie's, and Pace Gallery, brings a professional curatorial lens to the publication. Based in the United Kingdom, Art is Alive provides a global digest on creativity, offering moments of digital contemplation and fostering a deeper connection with the evolving cultural landscape through its meticulously curated content and interviews.